​​​​​​​The Public Relations Unit and Information occupies a great importance in any organization, whether in the governmental or private sector .It is  the means through which these institutions and target audiences interact. Media and public relations efforts are planned and organized by the individual or organization to gain public confidence and mutual understanding through communication, policies and continuous actions to meet desired needs within the framework of what is possible and legitimate. 

it is also known as the  profession that measures , evaluates and interprets the trends of the different audiences that are relevant to the organization and then assisting the management in setting goals designed to create  harmony between the organizations and their audiences, as well as seeking to achieve a balance between organizational goals and objectives, interests and needs of the masses.

Tasks of the Media and PR​ Unit 

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